ANNOUNCED FOR MZANSI: ASTON MARTIN Q

South African drivers are joining the select group of customers worldwide enjoying the ultimate in bespoke luxury sports car personalisation, courtesy of the Q by Aston Martin service and dealers Daytona. The great British brand’s tailor-made sports cars can now become truly unique thanks to the Q by Aston Martin service, which offers almost limitless possibilities when it comes to personalisation and luxury.

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The most recent example of the service’s capabilities in the South African market is a 2015 Aston Martin V12 Vantage S Roadster, finished in the famous Zagato Fiamma Red, with a black leather interior. Working closely with Aston Martin’s design team, Daytona created a car like none other ordered to date – even the trademark Aston Martin wings were painstakingly coated in gold by the same jeweller that hand makes every badge for the brand.

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Rens Rademeyer, General Manager of Aston Martin South Africa, said: “Each time we receive a new car for our showroom the air is filled with excitement, but the arrival of the Fiamma Red V12 Vantage S Roadster definitely set the bar higher still. “Not only is it the fastest convertible ever produced by Aston Martin, but it is also in a colour created for the Zagato – making the visual experience unique. It was truly amazing to have the 2015 V12 Vantage S Roadster on our showroom floor – albeit for a short period before it was delivered to its lucky owner.”

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Q by Aston Martin is the brand’s way of synthesising a customer’s individual vision with its design skills and engineering expertise.  The goal is to create what each driver views as ‘the ultimate Aston Martin’ because each sports car should be a reflection of the things the owner holds dearest.

The Q by Aston Martin services is available to all new Aston Martin customers in South Africa via Daytona.

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STORY BY ASTON MARTIN

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